Alcohol Abuse

Alcohol Abuse Essay Alcohol Abuse Essay Alcohol is liquid distilled product of fermented fruits, grains and vegetables used as solvent, antiseptic and sedative moderate potential for abuse. Possible effects are intoxication, sensory alteration, and/or anxiety reduction. Symptoms of overdose staggering, odour of alcohol on breath, loss of coordination, slurred speech, dilated pupils, fetal alcohol syndrome (in babies), and/or nerve and liver damage. Withdrawal Syndrome is first sweating, tremors, then altered perception, followed by psychosis, fear, and finally auditory hallucinations. Indications of possible mis-use are confusion, disorientation, loss of motor nerve control, convulsions, shock, shallow respiration, involuntary defecation, drowsiness, respiratory depression and possible death. Alcohol is also known as: Booze, Juice, Brew, Vino, Sauce. You probably know why alcohol is abused some reasons are relaxation, sociability, and cheap high. But did you know that alcohol is a depressant that decreases the responses of the central nervous system. Excessive drinking can cause liver damage and psychotic behaviour. As little as two beers or drinks can impair coordination and thinking. Alcohol is often used by substance abusers to enhance the effects of other drugs. Alcohol continues to be the most frequently abused substance among young adults. HERE ARE SOME STRAIGHT FACTS ABOUT ALCOHOL.? Alcohol abuse is a pattern of problem drinking that results in health consequences, social, problems, or both. However, alcohol dependence, or alcoholism, refers to a disease that is characterized by abnormal alcohol-seeking behaviour that leads to impaired control over drinking. Short-term effects of alcohol use include: -Distorted vision, hearing, and coordination -Altered perceptions and emotions -Impaired judgment -Bad breath; hangovers Long-term effects of heavy alcohol use include: -Loss of appetite -Vitamin deficiencies -Stomach ailments -Skin problems -Sexual impotence -Liver damage -Heart and central nervous system damage -Memory loss Here are some quick clues to know if I, or someone close, has a drinking problem: -Inability to control drinkingit seems that regardless of what you decide beforehand, you frequently wind up drunk -Using alcohol to escape problems -A change in personalityturning from Dr. Jekyll to Mr. Hyde -A high tolerance leveldrinking just about everybody under the table -Blackoutssometimes not remembering what happened while drinking -Problems at work or in school as a result of drinking -Concern shown by family and friends about drinking If you have a drinking problem, or if you suspect you have a drinking problem, there are many others out there like you, and there is help available. You could talk to school counsellor, a friend, or a parent. Excessive alcohol consumption causes more than 100,000 deaths annually in the United States, and although the number shows little sign of declining, the rate per 100,000 population has trended down since the early 1980s. Accidents, mostly due to drunken driving, accounted for 24 percent of these deaths in 1992. Alcohol-related homicide and suicide accounted for 11 and 8 percent respectively. Certain types of cancer that are partly attributable to alcohol, such as those of the esophageus, larynx, and oral cavity, contributed another 17 percent. About 9 percent is due to alcohol-related stroke. One of the most important contributors to alcohol-related deaths is a group of 12 ailments wholly caused by alcohol, among which alcoholic cirrhosis of the liver and alcohol dependence syndrome are the most important. These 12 ailments together accounted for 18 percent of the total alcohol-related deaths in 1992. Mortality due to the 12 causes rises steeply into late middle age range and then declines markedly, with those 85 and over being at less than one-sixth the risk of 55 to 64-year olds. The most reliable data are for the 12 conditions wholly attributable to alcohol. The map shows these data for all people 35 and over. READ: Review Of On-Line Publications Essay PaperThe geographical distribution for men and women follows much the same pattern, although men are three times as likely to die of one of the 12 alcohol-induced ailments. The geographical distribution for whites and blacks follows roughly the same pattern but the rates for blacks are two and half times higher. In the late nineteenth century blacks, who were then far more abstemious than whites, were strong supporters of the temperance movement, but the movement in the South was taken over by whites bent on disenfranchising black people by any means possible, such .

Factors in Choosing a Quality Lighting Luminary for a Building Assignment

Factors in Choosing a Quality Lighting Luminary for a Building - Assignment Example It is evidently clear from the discussion that a fluorescent lamp refers to a low-pressure mercury lamp powered by an electric current. In a construction of a fluorescent lamp, a glass tube is filled with a mixture of argon and mercury vapor at low pressure. The inner side of the tube is coated with the phosphoric coating. The basic structure is as in the diagram presented in the paper. When the light is switched on, current flows through the electrodes in the tube and as a result, it passes through the gas which is contained between the electrodes. The current flow results in the emission of Ultraviolet light from the mercury arc which is converted to visible light by the fluorescent coating found on the inner side of the tube. The circuit contains a starter switch (which is a bimetallic strip), an inductor, a small radio suppressor capacitor and a power correction capacitor that is connected to an AC or DC power supply. The power supply provides the necessary current required to op erate the lamp. This type of lamp contains an outer glass envelop that is filled with nitrogen gas. The nitrogen gas acts as a coolant in that it keeps the arc tube at correct temperatures. It also contains a quartz discharge tube which is filled with argon gas and some small amount of mercury which is in liquid form. Either end of the discharge tube contains two electrodes and a secondary electrode which begins the discharge. The secondary electrode is connected in series with a 10 – 30 â„ ¦ resistor. At first, there is no current flow when the lamp is powered on. Then the power supply voltage appears across the main electrode and between one of the mains electrodes and the secondary electrode through the series resistor. Consequently, there is a production of an arc between the secondary and the main electrode resulting in occurrence of ionization. The pressure and the heat build-up results in the formation of more high pressure and vaporized arc between the electrodes.

Consumer Behaviour Essay Example | Topics and Well Written Essays - 3000 words - 1

Consumer Behaviour - Essay Example Consumer behaviour, hence, entails understanding different attitude and behaviour of the consumers along with exploring factors having impact on these attitude and behaviours (Peter and Olson, 2008). For the purpose, various theories and models have been derived to somewhat provide generalised guideline impact of these factors on consumer buying behaviour (Hawkins & Mothersbaugh, 2009). Businesses to influence the buying behaviour uses various tactics such as advertising, promotions and other market tactics that increases probabilities of consumer purchasing company’s product. Designing and devising these tactics are guided by the understanding of factors that are capable of influencing of consumer attitude and behaviour and direct purchase decision (Neal, Quester, & Hawkins, 2004). To develop insight about aforesaid mentioned factors, this paper develops research to explore activities an organisation undertakes in relation with different consumer behaviour models and theories . Organisation’s undertakes many activities to direct consumer behaviour. For instance, marketing mix used to generate favourable response include product, brand, advertisement, packaging, point of purchase display etc in an integrated manner (East, Wright, and Vanhuele, 2008). Since these entire stimulus generators carry complete information and extensive detail in itself, the scope of this research has been limited to case study based analysis of advertisement campaign of L’Oreal’s product ‘Elvive’. L’Oreal has been in operations since years with recognition of being global cosmetic provider. L’Oreal’s target market in general has been female and while specifying its market comprising of females with urge to look good and beautiful; an ultimate desire of every woman. For the purpose, L’Oreal has several product offerings within various ranges; however, every product campaign from all mediums communicates the same messag e. This research in order to analyse abovementioned advertisement has picked print advertisements, storyboards and/ or screenshots of the television advertisements to investigate if message from these medium are on same page as referred by different consumer behaviour models and theories to target consumer behaviour. STIMULUS GENERATORS IN L’OREAL’S ADVERTISMENT L’OREAL’s advertisement campaigns are mainly formed of the similar technique to develop customer attention. This technique is also the most common form of advertisement and has following components: 1. Celebrity endorsement 2. Beauty appeal 3. Benefit communication 4. Scientific support to claimed benefits 5. Iconography 1- CELEBRITY ENDORSEMENT Message conveyed by celebrity usually has greater appeal; claim based on general perception and observation. Product endorsed by more popular or liked personality is able to gain more rating on the evaluation phase. In evaluation phase consumer analyses an d rates the quality and benefits of the product. This phase is known as surrogate indicator (Neal, Quester, & Hawkins, 2004). L’Oreal has been using celebrating endorsement in its advertisement campaigns to fetch higher rating and hence, influence the purchase decision. 2- BEAUTY APPEAL Beauty appeal has been well accepted to be one of the basic features of the product capable to attract women. L’Oreal targetting women has been using this appeal in almost its every adverstisemnet. Hence, L’Oreal advertisements to cater the social need strongly develops